Adobe Releases New DRM For eBooks, Plans To Screw Over Anyone Using Old DRM
In the grand lexicon of digital economies, DRM is quickly becoming, ironically, a four-letter word. Each attempt at locking down products in this manner is one more lesson in the futility of the entire effort, with legitimate customers becoming annoyed, while cracks are provided in a matter of days. One wonders why anyone in charge of any company would continue sinking money into an enterprise that has such dismal results, but c'est la vie. Adobe is a company that's perhaps not the most storied in this arena of DRM attempts, but it has its history of failures as well.
But give Adobe credit, I guess, as it hasn't let the failures of the past keep it from taking another turn at the DRM plate. Late last month came word that Adobe was releasing a new flavor of its eBook DRM for the EPUB format, leading to applause from nobody and a general questioning of why the company was attempting to force its customers to leap into the waiting arms of the competition.


